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CULTURAL CONGRUENCE AS A FACTOR OF FORMING ETHNIC COMPETENCE OF STUDENTS OF CREATIVE SPECIALTIES IN THE PROCESS OF ART EDUCATION // Pedagogical Review. 2020. Issue 2 (30). P. 66-78

Currently, there is a process of actualization of interest in ethnic roots, in native culture against the backdrop of a global trend – globalization. Ethnoculture is an important and effective means of educating and art education of a person. The principle of cultural diversity of education involves taking into account the characteristics of the native culture, using the possibilities of spiritual and material culture in the process of education and upbringing. It is especially important to consider the principle of cultural identity in the process of art education. The research problem arises from the contradiction between the presence of the pedagogical potential of ethnoculture and the insufficient development of educational programs aimed at the formation of ethnocultural competence of students of creative specialties. The purpose of the study is to identify the features of the organization of the pedagogical process in accordance with the principle of cultural conformity, to develop and test in practice an educational program aimed at forming the ethnocultural competence of students of creative specialties: future artists, designers. A theoretical analysis of the literature made it possible to clarify the concept of ethnocultural competence, to identify three levels of ethnocultural competence as an integral characteristic of a person. Empirical research methods (studying the products of students’ activities, a pedagogical experiment) were used during the testing of a program aimed at the formation of ethnocultural competence. The content of the program is based on the motives and language of ethnoculture, and the implementation of the program takes into account three levels of ethnocultural competence: axiological, active, creative, and also consists of three stages. Simultaneously with studying the basics of composition, students in theory and practice get acquainted with the symbols of Kulai culture in order to comprehend the language of visual images. As a result of mastering the first stage of the program, a value attitude to ethnoculture is formed (axiological level of ethnocompetence). The second stage is distinguished by artistic and practical activities with immersion in ethnic culture, interpretation of motives and language of ethnic culture. The third stage is the creative stage of acquiring the individual author’s style of an artist, designer working in ethno-cultural traditions. The processes of globalization contribute to a revival of interest in native culture, in ethnic culture. Today, the necessity and relevance of using educational potential of ethnic culture is obvious. In this regard, the development of educational programs aimed at the formation of ethnocultural competence of students of creative specialties is of great importance. With the successful development of the program, students have the opportunity to reach the creative level of performing author’s graphic compositions and design projects. As part of the experimental activity, the content of the programs was clarified, didactic materials were developed, visual aids were systematized (samples of Kulai metal plastic in the form of tables, digital materials). A valuable didactic tool are the samples of the best works of students.

Keywords: composition, graphic design, Kulai culture, ethnoculture, educational program, principle of cultural conformity